3D printer ExOne

Is Additive Manufacturing a Plus For You?

July 11, 2013
Right now, additive manufacturing's fit in the supply chain depends on product design, material costs and the likelihood of competitors getting there first.

Additive manufacturing (AM), also known as 3-D printing, is fundamentally different from traditional manufacturing.  Instead of material removal or formation such as machining or injection molding, AM builds products from the bottom up, layer by layer.  The process is highly flexible, with few constraints with regards to geometries or changeovers from one product to the next.  From a cost perspective, we can view it as having low changeover costs but high variable unit costs due to the expense of the powdered materials used.  

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Currently, there are two main roadblocks for the more widespread use of AM by industry: capabilities and costs.  Capabilities refers to the range of usable finished goods that can be created.  This is currently quite limited, due to the ability to create products with only one or two materials, the limited number of materials (e.g., powders) that can be used, and the inaccuracies and lack of reproducibility of the processes.  However, all of this is being researched around the world, so I think we can expect these capabilities to rapidly improve over the next decade.

With regards to costs, there are two primary cost drivers: machines and materials.  Machines can cost anywhere from a few thousand dollars up to a million dollars.  As AM becomes more researched and widespread, we can expect the price to come down as the companies that create them achieve some economies of scale.  More important for more industrial AM adoption, though, is the cost of materials. 

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Materials are generally some powder-based polymer or metal that is fused, layer by layer, by some method such as a laser or adherent (it is worth noting that the materials do not have to be a powder, but that seems to be most common).  These materials are currently relatively expensive and in some cases proprietary.  But based on the underlying commodities upon which the materials are produced, there is significant room for the prices to drop.

Given this, what industries are most likely to adopt AM?  The most obvious are those with low demand for a large mix of products.  For instance, the hearing aid and invisible braces industries have adopted AM capabilities, and many of the popular press articles discuss the possible application to the medical field.  In these cases, the product is uniquely customized for the individual.  So you can think of every unit produced as a separate product with a demand of one (e.g., invisible braces printed for someone else are useless for me).  Figure 1 illustrates this idea.  As the number of products with low demand increases, a company will see added benefits by using AM because with traditional methods there could be additional changeover costs that would not be incurred using AM.

Figure 2 shows a hypothetical tradeoff curve for traditional manufacturing versus AM for a single product.  As mentioned earlier, for high volume, mass produced products, traditional manufacturing will nearly always trump AM.  Traditional methods will tend to have high fixed costs to set up plants, tooling, etc. (the y-intercept in Figure 2).  However, the variable cost will be lower due to the manufacturing efficiencies and the lower materials costs.  So as the number of units sold increases, traditional manufacturing will take over as the method of choice. 

The important point to understand, though, is the point of tradeoff.  For instance, if I expect to sell 10,000 units, will it be cheaper and quicker to use AM?  Referring back to the two cost drivers (machines and materials) with reference to Figure 2, a drop in machine costs will reduce the fixed costs (i.e., y-intercept) and push the tradeoff point further out in terms of units produced. 

More importantly for AM adoption, though, is the cost of materials.  As the materials get cheaper, the variable cost will reduce and the slope in the dashed line will decrease.  This will really be the key to more widespread AM adoption, as the intersection of the two lines could potentially be pushed out further and further.

Alex Scott is a Ph.D. student in supply chain management at Penn State University. Prior to this he held several positions at IBM related to supply chain planning and execution. Scott is also a member of MH&L's Editorial Advisory Board.

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