Emcien Corp.’s EmcienPatterns helps retailers, distributors and consumer packaged goods manufacturers analyze customer-buying patterns by providing actionable insights for managing product proliferation. The Category Explorer tool shows users how transactions, from customers or internal business processes, drive connectivity and how they can take advantage of those connections. The Actionables feature reveals highly connected groups of items that can be used for cross-promotion as well as those very isolated and slow-moving items that can be removed. It also exposes those items that should be grouped together on a shelf. The Substitution feature reveals which items have the greatest inventory reduction opportunities, and those items that customers willingly substitute when one of the items is not available.
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