Toys for Tots Literacy Program Is Year Round

Nov. 12, 2008
The well-known Toys for Tots program has another element that runs year round to promote literacy. UPS Stores and Mail Boxes Etc. team with Toys for Tots Literacy Program

The Marine Toys for Tots Foundation is teaming up with The UPS Store and Mail Boxes Etc. locations across the US to provide books to needy children through the Toys for Tots Literacy Program.

Launched in March the Toys for Tots Literacy Program is a year-round initiative which organizers say “offers economically disadvantaged children the ability to compete academically and to succeed in life by providing them direct access to books and educational resources that will enhance their ability to read and to communicate effectively.”

“According to the US Census Bureau, more than 12.8 million children are living in poverty,” said Lt. Gen. Pete Osman, USMC (ret), president and CEO of the Marine Toys for Tots Foundation. “One of the keys to unlocking the door to a brighter and more prosperous future for these children is a good education. With the Toys for Tots Literacy Program, we are able to extend our reach and impact in a very meaningful way by giving the gift of hope and helping to break the cycle of poverty.”

Through Wednesday, Dec. 31, participating The UPS Store and Mail Boxes Etc. locations are selling $1 donation cards to benefit the Toys for Tots Literacy Program. Each $1 donation will help the Marine Toys for Tots Foundation buy a book for a deserving child.

“As the exclusive sponsor of the Toys for Tots Literacy Program, we have the opportunity to bring awareness to the issue of children’s literacy year round,” said Stuart Mathis, president of Mail Boxes Etc., Inc. (MBE). “Even though a dollar doesn’t seem like much, with each dollar donation the literacy program can deliver a book to a child in need and instill in them a passion for reading.”

Since March, The UPS Store and Mail Boxes Etc. network has collectively contributed more than $300,000 to the Toys for Tots Literacy Program through a variety of activities, including in-center donation card campaigns, coin box collections, special events and sponsorships.

Since 2005, the network has teamed up with the Marine Toys for Tots Foundation, donating more than $1.5 million to brighten the lives of thousands of children nationwide.
For more information or to donate, please visit Toys for Tots Literacy Program.

The Marine Toys for Tots Foundation is a not for profit organization authorized by the US Marine Corps and the Department of Defense to provide fundraising and other necessary support for the annual Marine Corps Reserve Toys for Tots Program. “Now in its 61st year, Toys for Tots provides joy and a message of hope to economically disadvantaged children through the gift of a new toy during the Christmas holiday season. Our gifts offer these children hope, recognition and a positive memory they will cherish for a lifetime,” says the group. “Many of the gifts we provide, such as books, games and sports equipment, make a significant contribution to the educational, social and recreational development of these children.” In 2007, Marines distributed gifts to 7.5 million children in over 600 communities nationwide. The Marine Toys for Tots Foundation relies on individual donations from the American public as well as support from corporate sponsors. For more information, visit www.toysfortots.org.