Datalogic Integrates Data Capture Businesses

Nov. 29, 2011
Datalogic S.p.A., provider of bar code readers, data collection mobile computers, RFID and vision systems, has announced Datalogic Scanning, Datalogic Mobile, Enterprise Business Solutions and Evolution Robotics Retail will be integrated to form Datalogic ADC (Automatic Data Capture) as of 1st January 2012.

Datalogic S.p.A., provider of bar code readers, data collection mobile computers, RFID and vision systems, has announced Datalogic Scanning, Datalogic Mobile, Enterprise Business Solutions and Evolution Robotics Retail will be integrated to form Datalogic ADC (Automatic Data Capture) as of 1st January 2012.

“This decision is a key factor of Datalogic Group’s strategy of growth to address and maximize market focus and to enhance our competitiveness in the two reference markets, namely Automatic Data Capture (ADC) and Industrial Automation (IA), our major pillars of growth,” said Datalogic Group CEO Mauro Sacchetto. “This new structure will enable us to achieve a harmonized approach, which is a winning factor in large homogeneous markets such as retail, manufacturing, transportation & logistics and automotive.”

Bill Parnell, currently CEO of Datalogic Scanning and Datalogic Mobile, will lead the new division as CEO of Datalogic ADC.

“This business realignment integrating leading practices across four businesses, will bring Datalogic significant opportunities and enhance our position in the market,” Parnell said. “It will improve our service by having one face to the customer, with a specialized focus on various industries and vertical market applications.”